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Cookies

Cookie policy

What are cookies:

A cookie is a small piece of data that are sent from the server to a browser, which stores them on the user's computer. These data are sent back to the server by the browser every time you visit the server. Cookies are used to distinguish individual users and to save user presets etc., which makes using the website easier for its users. Cookies help with:

  • site functionality;
  • persistent login, allowing you to stay logged in without re-entering your login details;
  • site analytics, allowing us to measure and analyse how our customers use the website and to improve both its functionality and your user experience;
  • advertising, informing us about the ads you view most frequently and preventing identical ads that you are not interested in from re-emerging.

Cookies pose no threat to your computer. However, they are relevant to personal data protection.

Cookies that we use:

Our website uses two basic types of cookies: "session cookies", which are temporary and expire at the end of the user session, i.e. when the web browser is closed; and "persistent cookies", which stay stored in your device for much longer or until you remove them manually (the expiry date depends on cookie settings and the settings of your computer).

Cookies can be divided into types based on their functionality:

  • conversion cookies, which allow us to analyse users' interaction with ads
  • tracking cookies, which, when combined with conversion cookies, allow us to identify users and monitor their interaction with ads
  • remarketing cookies, which help us personalise the content of ads and improve ad targeting
  • analytic cookies, which help us understand the way users use our website and allow us to improve their user experience
  • essential cookies, which are important for the essential functionality of our website

Third-party cookies:

We use different services provided by our partners, who also use cookies. These cookies are managed by third parties and we cannot read or write this type of data. In particular, these services include ad delivery systems and traffic analysis.

Our website uses the following types:

Name

Type

Expiration

AdForm
(TPC, GCM, uid)

Tracking, Conversion, Remarketing

persistent

AdWords

Tracking, Remarketing

90 days

Criteo

Tracking, Conversion, Remarketing

persistent

DoubleClick

Tracking, Conversion, Remarketing

persistent

Facebook

Tracking, Conversion

persistent

Google Analytics, Google Tag Manager
(_ga, cid, utmv, utmz, utma, utmb, utmc)

Analytical, Tracking

persistent
6 months
persistent
6 months
persistent
persistent
session

Heuréka

Tracking, Conversion

persistent

ZDEDebuggerPresent

Essential

may vary

asid

Essential

may vary

https_enabled

Essential

may vary

s_pers_c6

Essential

may vary

s_pers_c5

Essential

may vary

ngEnabled

Essential

may vary

php,phtml,php3

Essential

may vary

recently_viewed

Essential

may vary

Optimizely
(optimizelyBuckets, optimizelySegments,
optimizelyCustomEvents, optimizelyEndUserId)

Analytical

persistent
persistent
persistent
persistent

Sklik

Tracking, Remarketing

30 day
max 540 days

TradeDoubler

Tracking, Conversion

persistent

Zboží

Tracking, Conversion

persistent

Twitter
(pid)

Analytical

persistent

YOTTLY

Tracking, Conversion, Remarketing

persistent

Cookie consent or withdrawal of consent

You can adjust the use of cookies with the help of your web browser. Most web browsers automatically accept cookies in their default settings. You can change the settings of your web browser to disable or adjust the use of cookies.